At Edvance Marketing, we bring together a passion for higher education and EdTech with a results-driven approach to marketing. Founded by Evan Weisenfeld, a seasoned marketing leader with a proven track record of driving revenue growth and brand expansion, Edvance Marketing is a consultancy built on the principles of innovation, integrity, and collaboration.
Evan’s extensive experience across B2B and B2C sectors—spanning Higher Education, EdTech, Travel, and Ecommerce—has shaped Edvance Marketing into a trusted partner for institutions and organizations looking to achieve scalable growth. As the principal consultant, Evan specializes in aligning marketing strategies with business objectives, leveraging data-driven insights to fuel customer acquisition, digital transformation, and sustainable success.
At Edvance Marketing, our values guide everything we do:
Evan Weisenfeld, Founder
With a focus on strategic leadership and measurable results, Edvance Marketing offers a comprehensive suite of services, including demand generation, brand development, product marketing, and customer retention. By tailoring each strategy to your unique challenges and opportunities, we deliver solutions that drive real impact.
When you work with Edvance Marketing, you gain access to a wealth of expertise, visionary leadership, and a commitment to excellence that will elevate your institution or organization to new heights. Let us help you transform your challenges into opportunities and build a brighter future for your brand.
Supporting Higher Education and EdTech
Higher Education
At Edvance Marketing, we recognize the unique challenges and opportunities that institutions in higher education face. From increasing enrollment for on-campus and online programs to fostering meaningful alumni engagement, we understand the critical role marketing plays in achieving institutional goals. Our tailored solutions address every stage of the student and alumni lifecycle, from attracting prospective students to building long-term connections with graduates. With deep expertise in enrollment strategies, brand positioning, and multi-channel campaigns, we help higher education institutions thrive in a competitive landscape while staying true to their mission and values.
EdTech
The EdTech industry is rapidly evolving, and standing out in a crowded marketplace requires a strategic approach. At Edvance Marketing, we collaborate with EdTech innovators to showcase their cutting-edge tools and technologies. Whether you're launching a new product, expanding into new markets, or driving user adoption, we craft targeted strategies that amplify your brand’s impact. By leveraging our expertise in digital advertising, content creation, and analytics, we ensure your solutions reach the right audience at the right time, positioning your brand as a leader in educational innovation. Let us help you accelerate growth and make a lasting impact in the EdTech space.
Our Approach to Success
Discovery:
We immerse ourselves in your institution’s goals and challenges.
Strategy:
We create a data-driven plan that aligns with your mission.
Execution:
Expert teams implement multi-channel campaigns and strategies.
Optimization:
Continuous analysis and improvement to maximize ROI.